What is VanillaSoft?

The Power of Simplicity is at the core of VanillaSoft's philosophy and development approach. VanillaSoft's platform is built on this principle, allowing customers to experience better productivity, higher contact rates, and sales accountability tools unlike any other.

VanillaSoft is a product designed exclusively for sales professionals. VanillaSoft delivers the lead generation and nurturing tools needed to successfully manage and close new business, whereas standard CRM provides functionality for account management, order management, and customer care. VanillaSoft is the sales-by-phone solution for you, whether you call hot leads, cold call, or anywhere in between.

Every month, sales development teams use VanillaSoft, the industry's most successful sales engagement platform, to engage over 15,000,000 contacts. VanillaSoft enables salespeople to respond to new leads in seconds, engage with leads more consistently across more channels, and generate more qualifying sales possibilities when used alone or in combination with existing traditional CRM systems. Thousands of users around the world use VanillaSoft's queue-based sales engine and intelligent routing to automate sales cadence, resulting in significant increases in speed-to-lead, persistency, productivity, and revenue-per-rep.

The VanillaSoft system has the advantage of being reportedly effective in fundraising campaigns. VanillaSoft's user-managed, completely customizable phonathon software allows phonathon managers complete control over their programs. Intelligent workflow automation ensures that institutional best practices are followed consistently, while also increasing the efficiency and effectiveness of your phonathon outreach. Dynamic caller scripts, data segmentation, and stewardship automation enable the most efficient outreach strategy while also improving the experience for alumni, donors, and fundraisers.