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eCommerce CRM: The 12 Best Software Systems in 2024

We've compiled for you the biggest list of the best CRMs for eCommerce businesses. We are sure, that you'll find the best solution for yourself. Check out!

Noah Jay Hendricks
Written by
Noah Jay Hendricks
Noah Jay Hendricks
Noah Jay Hendricks

When not knee-deep in his vegetable garden, wrestling with weeds, Noah can be found daydreaming about engaged and happy customers who never have to worry about their CRM because it’s working for them, not against them.

More from Noah Jay Hendricks

Published: Apr 05, 2024

| 42 mins read

A smart CRM platform may make a huge difference in your e-commerce business when utilized to its full potential.

When it comes to CRMs, you want one that is tailored to your specific needs as an online business owner. As a result, the ideal e-commerce CRM platform is one that provides constructive solutions to your most important customer relationship needs.

We've compiled a list of the 12 top CRM software options after thoroughly researching dozens of e-commerce CRM systems. To support you in making a better decision, we've included key features, pros, cons, and pricing for each.

What does eCommerce CRM software do?


Customer relationship data can be stored, managed, and used to improve your business in specific ways with the best CRM software for eCommerce. What you use eCommerce CRM software for is totally up to you and your business's objectives. You can use the best eCommerce CRM software to acquire information about your customers' purchasing habits, behavior, and social interactions with your company. You can use this data to improve your offerings and increase sales.

[Related Article: 10 Best Free CRM Software in 2023]

Why do you need an eCommerce CRM software?

CRM is a powerful tool that empowers retailers to establish strong connections with their customers by gathering and analyzing vast amounts of data. By leveraging this data, CRM allows businesses to customize their communications and marketing strategies according to the unique tastes, preferences, and expectations of their customers. In the realm of eCommerce, where face-to-face interactions are limited, CRM plays a crucial role in bridging the gap and creating personalized experiences for customers.

The importance of CRM in eCommerce cannot be overstated. It enables retailers to understand their customers on a deeper level, identify their needs, and deliver tailored product recommendations and offers. By tracking the customer journey across multiple touchpoints, CRM provides valuable insights into customer behavior and preferences, helping businesses optimize their marketing efforts and drive revenue growth.

The best eCommerce CRM software goes beyond just gathering customer data. It provides a comprehensive view of the customer journey, allowing businesses to collect, analyze, and apply user data effectively. This includes features such as cross-channel tracking, which enables businesses to track customer interactions across various channels and devices, ensuring a seamless and personalized experience for each customer.

A user-friendly interface is a key factor to consider when choosing eCommerce CRM software. It should be intuitive and easy to navigate, allowing the entire team to utilize it effectively. A complicated interface can hinder productivity and adoption, so it's important to choose a CRM that offers a user-friendly experience.

Understanding user intent is another crucial aspect of CRM software. By analyzing data and providing insights into user behavior and preferences, CRM can help businesses better understand their customers and tailor their marketing strategies accordingly. This can lead to improved customer satisfaction, increased conversions, and higher revenue.

Customer support is also an important consideration when evaluating eCommerce CRM software. It's essential to choose a CRM provider that offers reliable and responsive customer support, including onboarding assistance, technical support, and user education. This ensures that businesses can maximize the benefits of their CRM software and address any challenges or questions that may arise.

Data and reporting capabilities are vital features of any eCommerce CRM software. The CRM should provide robust analytics and reporting tools that allow businesses to generate customized reports and visualize data effectively. This enables businesses to make data-driven decisions and track key performance metrics, empowering them to drive growth and make informed strategic choices.

Integration capabilities are also a crucial factor to consider when choosing eCommerce CRM software. The best CRM software should seamlessly integrate with other popular apps and tools, such as content marketing platforms and product lifecycle management software. This integration enables businesses to leverage their existing digital toolkit and streamline their workflows, ultimately maximizing the value of their CRM software.

[Related Article: The Best Marketing Automation Software & Platform]

Best eCommerce CRM Software Comparison Criteria


There are several things to consider when comparing eCommerce CRM software to choose the ideal one for your business. However, as a general rule, we propose looking at the following important evaluation points:

  • User Interface (UI). At its most basic level, you want to make sure the CRM system you use is user-friendly. You want it to be simple enough for your entire team to utilize, as a complicated interface can be a big barrier to utility.
  • Cross-Channel Tracking. The customer journey today involves multiple touchpoints. A buyer might visit your website on their laptop first, but then buy from you via a marketing email on their smartphone. As a result, it's critical to track this journey in order to better understand your clients and their journey. This will be possible with a CRM that supports cross-channel tracking.
  • User Intent. One of the most important reasons we utilize CRM software is to better understand our consumers. Marketers that want to better understand their customers should analyze data and provide assistance around user intent. This could be a standout feature for your company.
  • Customer Support. Onboarding takes time, especially when it comes to getting team members up to speed on a new software system. You should inquire about the level of support provided by each CRM business. Will a representative be available to assist your team with implementation and day-to-day questions? Technical assistance, user education, and training are all essential components of the package.
  • Data & Reporting. The data that a CRM gives is only as good as the data it delivers. Each CRM product should, at the very least, include embedded analytics and ad hoc reporting, allowing you to generate customized reports as needed. Check to see if it offers data visualization as well. Charts and graphs are a convenient means of displaying data that can provide crucial insights on which board members and top executives base essential choices.
  • Integrations. Nowadays the best CRM software for eCommerce must interface with other popular apps. This means that you can integrate a CRM with content marketing tools, product lifecycle management software, and other applications. With what other software does the CRM work? Knowing this will offer you a better sense of how to get the most out of your digital toolkit.

Try out Our Free CRM Comparison Tool

Overviews Of The 12 Best eCommerce CRMs

  1. Salesforce CRM


Salesforce is one of the best eCommerce CRM  software in the world, serving particularly to the demands of enterprise-level businesses. It is a customer-focused organization with a comprehensive set of tools to meet all business requirements. Because this solution is cloud-based, the customer does not need to invest time and resources in constructing a custom system; instead, they can simply install a ready-made solution with complete capabilities.

CRM has a lot of functionality and can be combined with a lot of different technologies. At the same time, one adjective that comes to mind while describing Salesforce is "easy to use." Salesforce, according to its creators, is used to close bigger sales faster.

Key Features of Salesforce

  • Quote management
  • Sales forecasting
  • Contract management
  • Document manager
  • Partner and Channel management
  • Territory management
  • Email marketing

Third-party Integrations of Salesforce

Salesforce can integrate with these crucial platforms:

  • Google Drive
  • Microsoft Outlook
  • Zapier
  • Key social media channels
  • Dropbox
  • Slack
  • QuickBooks
  • Google Calendar

How Much Does Salesforce CRM Cost?

Salesforce offers four different pricing options. The cheapest package starts at $25 per month. The most expensive package is $300 per month. Salesforce is the best eCommerce CRM, but it is not cheap.


  • It's simple to share leads among team members.
  • The tracking is comprehensive.
  • Customization options abound.
  • Adaptable to the changing requirements of online retailers


  • Design is outdated.
  • It has a steep learning curve and is not suitable for beginners.
  • Customers have complained about poor customer service.

Visit Salesforce CRM

  1. Zoho CRM

zoho-crm_logo-300x77-1Customers rank Zoho CRM as one of the top three CRMs in the world. Originally designed for small businesses, this boxed solution is now appropriate for all types and sizes of businesses. It has sales automation, marketing, reporting, and forecasting capabilities. You can close more deals in less time with Zoho, obtain real-time customer insights, tailor marketing campaigns, and go multichannel.

Starting with the Enterprise plan, Zoho includes the artificial intelligence Zia. Zia boosts your business using cutting-edge machine learning techniques. MailChimp, OneSaaS, and other major marketing and eCommerce applications can be integrated with Zoho CRM.

Key Features of Zoho CRM

  • Salesforce Automation
  • Canvas Design Studio 
  • Marketing Automation
  • Team Collaboration
  • Process Management
  • Journey Orchestration
  • Omnichannel
  • Analytics
  • Sales Enablement
  • Performance Management
  • Predictive Sales
  • Customization
  • Remote work
  • Mobile apps
  • Security
  • Developer Platform

Third-party Integrations of Zoho CRM

G Suite, WordPress, MailChimp, Evernote, Unbounce, and other third-party systems can all be integrated. The software development kits for Zoho CRM give tools for adding custom functionality to the CRM.

How Much Does Zoho CRM Cost?

There is also a free version of this program available, as well as a free trial. The cost of Zoho CRM starts at $12 per user per year. There are numerous packages and features available depending on the plan you choose, as you might imagine with pricing starting at such a cheap rate.


  • A wide range of tools is available to meet all business requirements.
  • Feature for all-around reporting.
  • Integration with other Zoho products is seamless.


  • As demand grows, some of the features become limited.
  • To begin, a great deal of customisation is required.
  • Forms aren't designed to convert.
  1. HubSpot CRM

HubSpot Free Trial offer

HubSpot CRM is an easy-to-use solution with a user-friendly UI and at the same time the best free crm for eCommerce. Individual sales agents can use this software solution for free.

Contact management, Deals & tasks, Company analytics, and Pipeline management are some of HubSpot's sales features. Marketing tools assist in converting website visitors into leads, sending targeted emails depending on customer behavior, and even setting up appointments.

Sales managers can obtain thorough reports on the productivity of their team's work, open cases, and closed sales.

You can make calls to potential customers with the premium HubSpot Sales Pro package, and you can record them.

Key Features of HubSpot

  • Document storage
  • Email marketing
  • In-depth reports and analytics
  • Mobile access
  • Task management
  • Daily dashboard including updated daily information on deals and tasks in progress.
  • Data captured automatically
  • Customer segmentation

Third-party Integrations of HubSpot

  • Email integrations with popular email clients including Gmail and Outlook.
  • HubSpot's Meeting Scheduling App integrates with your calendar.
  • Integrations with social media platforms including Facebook, Twitter, and Instagram.
  • Integration of team communication software such as Slack.
  • Calling software integration, such as Zoom, Aircall, and Uber conference.
  • Integration of video with platforms like YouTube.
  • Web form integration, including Unbounce and WordPress.

How Much Does HubSpot CRM Cost?

The CRM tool from HubSpot is completely free and it’S awesome if you are a startup and want to get the best CRM for eCommerce business. A free trial is also available from HubSpot. The free plan, on the other hand, has some limitations. You'll have to pay for the premium sales and marketing automation services if you want the finest of their functionality. Each of these options costs roughly $50 per month.


  • There is a free version that works well for small businesses.
  • There is a free trial available.
  • The daily dashboard makes it simple and handy to obtain and view critical information.
  • The tasks feature facilitates management by allowing you to give tasks to team members with deadlines.
  • The range of integrations caters to a variety of company needs.


  • The functionality are limited, and larger businesses may find it difficult to adapt HubSpot's CRM solution to their sales process.
  • Data exporting is not as simple as it should be.
  • There aren't as many features as with better established CRM solutions. However, they compensate for this by providing a free CRM application.

    Get Free eBook "Detailed HubSpot Overview"
  1. SendInBlue

sendinblue-logo-freelogovectors.net_You can automate campaigns and track conversions in real-time with SendinBlue. It's an affordable option for small firms or start-ups who want some support with their marketing efforts but don't need all the bells and whistles, thanks to its moderate monthly fee and freemium version.

If you're new to eCommerce CRM software, the free edition of SendInBlues could be very helpful. You'll discover everything you need in terms of the best  eCommerce CRM functionality, including email templates and automation workflows.

They also offer phone support for the first 60 days of your subscription. This service allows you to send up to 300 emails per day and includes additional capabilities such as web tracking and lead scoring.

Key Features of SendInBlue

  • Marketing automation
  • Segmentation
  • SMS marketing
  • Live chat
  • Stores contacts and relevant information on each contact
  • Email marketing

Third-party Integrations of SendInBlue

  • Integration of team communication software such as Slack.
  • Integration with productivity apps like Google Excel.
  • Integration of email marketing with systems like Typeform.

How Much Does SendInBlue CRM Cost?

You can choose between the free plan and one of the three paid plans. The most expensive plan requires a quote from SendInBlue, and the cheapest plan starts at $25 per month.


  • Advanced analytics and tracking.
  • Users can send emails in bulk.
  • The setup is simple and straightforward.
  • The pricing range is within reach.
  • A/B testing is possible for users.


  • The reporting and analytics perspective has to be much improved.
  • Software is prone to lag and bugs.
  • There is a lack of clear information for several functions.
  1. Pipedrive CRM

Pipedrive_Logo_svg_-1For small businesses, Pipedrive is the best CRM eCommerce. It's only the beginning of working oinn a particular market. It's very configurable, and it comes with a variety of tools to help you increase your eCommerce sales. Users can create an unlimited number of sales funnels, which can be used to generate fresh leads and close more deals. 

All of these tools, including LeadBooster's virtual bot and web forms, create new leads and automate interactions with them. You can also manage your product catalog and get real-time data with Pipedrive CRM.

Key Features of Pipedrive CRM

  • Email marketing
  • Calendar
  • Forecasting
  • Task management
  • Quote and order management
  • Product and pricing management
  • Lead scoring
  • Customer contract management

Third-party Integrations of Pipedrive CRM

  • Integration with lead generation software like snapAddy, Adlots, and Leadboxer.
  • Including Zoom in the calling software combination.
  • Integration with email marketing platforms like Outfunnel and Paperflite.
  • Integration of team communication services such as Slack, Zapier, and Fireflies.
  • Accounting connection with Paycove and Socket software.
  • JustCall, Aircall, and CloudTalk all provide chat integrations.

How Much Does Pipedrive CRM Cost?

This software does not have a free version. They do, however, offer four different priced options. The cheapest plan is $12.50 per month, while the most expensive option is $99 per month.


  • It is simple to use and requires no additional training.
  • The pipeline of deals is easy to follow.
  • Meaningful features are available, such as the virtual bot LeadBooster and web forms.


  • Pipedrive's next-level plan is more expensive than third-party integrations.
  • CRM is useful for small businesses, but it lacks capabilities for large corporations.
  • In the basic plan, the reports are extremely limited.
  1. Capsule CRM

capsule-crm-logo-1024x241-1To help you run your e-commerce business, Capsule provides tools including sales pipelines, analytics, contact management, and task administration and is considered as the best CRM for eCommerce business.

Sales pipelines track current opportunities as well as overall opportunity value and probability to anticipate future revenue. Its drag-and-drop interface makes viewing and managing the pipeline a breeze.

Won and lost opportunities, average sales value, and average time to win are all tracked by Capsule's statistics. It efficiently organizes and tracks current customers. You may also import new ones fast from Outlook, spreadsheets, and vCard.

Key Features of Capsule CRM

  • Automatically syncs your important information.
  • Custom tags
  • Restore deleted information within 30 days.
  • Quote Generator
  • Territory Management
  • Add custom fields
  • Sales pipeline forecasting
  • Task Management

Third-party Integrations of Capsule CRM

  • Integration with lead generation software like snapAddy, Adlots, and Leadboxer.
  • Accounting software connection with Quickbooks and Xero.
  • Integration of project management tools such as TidyEnterprise.
  • Integration with email marketing services like MailChimp and Mad Mimi.
  • Webmerge, NiftyQuoter, and TidyBuild all provide contract builder integration.
  • Integration of inventory management systems, including DEAR and Cin7.

How Much Does Capsule CRM Cost?

Capsule, fortunately, provides a free option with a maximum of two users. And anything with more than 250 contacts per account is forbidden. There are three paid options, with the lowest costing $18 per month and the highest costing $54 per month. A 30-day free trial is available on all Capsule plans.


  • The prices are quite reasonable.
  • Small enterprises will benefit from the completely free plan.
  • Their free trial period allows people to test the product.
  • Capsule has a mobile app that is equally as good as the PC version.
  • They keep track of all email communications


  • There are no built-in email marketing features.
  • Some businesses may find the features and functionality to be too basic.
  • There aren't enough tutorials and instructions to assist users

Let's Test Drive Your CRM

  1. Freshworks

freshworksFreshworks CRM is an all-in-one CRM solution that helps businesses significantly enhance revenue growth and lead production. Conversations with customers can be recorded, contact databases created, and an overall tailored experience provided. You may also use AI-powered contact scoring, pipeline management, and forecasting to influence revenue growth in real timreal-timee and forecast with more accuracy.

Key Features of Freshworks

  • Landing Page Creation
  • Email Marketing
  • Lead Scoring
  • A/B Testing
  • Auto-Responders
  • Behavioral Analytics
  • Tracking & Reporting
  • Market Segmentation
  • AI-Powered Chatbots
  • Salesforce Automation
  • Calendar Management
  • Audience Targeting

Third-party Integrations of Freshworks

  • Integration with productivity tools like PandaDoc, Typeform, Asana, and Trello.
  • Google Calendar and Office 365 Calendar integration is available.
  • Integration of team communication software such as Zoom and Slack.
  • HubSpot, Mailchimp, and Zapier all provide marketing automation integrations.
  • Integration with QuickBooks, Xero, Stripe, and Paypal for payments and billing.
  • E-commerce integration using Magento 2, Shopify, or Woocommerce software.
  • Integrate lead intelligence with Segment, B2Brain, and FunnelFLARE.

How Much Does Freshworks CRM Cost?

Freshworks CRM comes with a 21-day free trial. They offer three premium options, ranging from $29 per month to $125 per month.


  • Freshworks CRM interfaces with a variety of applications, allowing you to manage everything in one spot.
  • The free trial lasts 21 days, allowing you to thoroughly test the product.
  • The mobile app contains nearly all of the functionality included in the full PC version.
  • Close customers using A/B tests, heat maps, and other optimization tools.
  • New features are added on a regular basis, making the platform even more helpful.
  • A shared dashboard keeps all team members up to date and allows for greater coordination.


  • Customer service and billing assistance are occasionally delayed and unhelpful.
  • Some notifications do not have automatic reminders. You can't set individual alarms for when a consumer doesn't respond or something similar.
  • While the pricing may be appropriate for medium and big organizations, it can be too expensive for smaller businesses.
  1. Act! CRM

act_logoAct! is one of the the best CRM for eCommerce, small and medium-sized businesses with an active contact outreach strategy.

Act! gives you the ability to create an effective client journey with automated outreach, run various email marketing campaigns with the ability to send impact letters, and get real-time metrics to help you make better business decisions, as well as an analysis of individual and team performance.

To maximize operational efficiency, this customer relationship management system allows you to connect sales and marketing activities. You may create accurate predictions and immediately alter your strategy to observe changes using the collected customer information.

Key Features of Act! CRM

  • AB Testing
  • Activity Dashboard
  • Alerts/Notifications
  • Appointment Scheduling
  • Customizable Branding
  • Customizable CTAs
  • Customizable Reports
  • Customizable Templates
  • Calendar/Reminder System
  • Campaign Management
  • Collaboration Tools
  • Commenting/Notes
  • Contact Database
  • Contact Management
  • Customer Database

Third-party Integrations of Act! CRM

You may integrate your favorite apps and tools. Keep your favorite programs, such as Microsoft Outlook, Gmail, Zapier, and even Act!, connected. Add-ons. There will be no more flipping between programs or tabs. Because everything is connected, up to date, and in sync with Act! Premium, you always have access to the most up-to-date information.

How Much Does Act! CRM Cost?

Act! Premium (On-Premises) Act! charges $37.50 per month per user, billed annually. Act! CRM Classic Standard (Cloud) $30 per month per user, billed annually CRM Classic Expert (Cloud) is $45 per month per user, billed annually.


  • The price policy is suitable for any budget. 
  • Very easy and simple to use CRM.
  • Provides great customer support.


  • There are too many features that are not needed or commonly used. 
  • Issues with synchronization between apps. 
  • Still missing some of the cloud components.  
  1. Marketo

marketo-logo-jpgMarketo, which is part of the Adobe software family, offers lead management, email marketing tools, revenue attribution, and account-based marketing solutions. With Marketo University, they provide comprehensive training and onboarding solutions.

Marketo, like any other Adobe software, is packed with features. Dashboards and reports, extensive automation capabilities, and the ability to host drip campaigns prompted by your leads' activities are some of the tool's best features.

Given that Marketo is owned by Adobe, it's not surprising that they didn't fare highly in the Value for Money category of the evaluation criteria. They're the second most expensive CRM tool on this list, which is made worse by the fact that they don't offer a free trial of their program.

Key Features of Marketo

  • AB Testing
  • API
  • Activity Dashboard
  • Advertising Management
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Targeting
  • Calendar Management

Third-party Integrations of Marketo

Customers and analysis organizations have praised Marketo for having the most robust CRM integrations in the business. This includes and Microsoft Dynamics CRM native interfaces, as well as Netsuite, Oracle, SAP Cloud for Sales, and SugarCRM integrations and custom configurations.

How Much Does Marketo Cost?

Marketo offers a free sample and starts at $895 per month for up to 10,000 contacts. Marketo Engage offers bundles for Lead Management, Email Marketing, Consumer Marketing, Customer Base Marketing, and Mobile Marketing, with pricing based on tools and features required. For additional information about pricing, contact Adobe. Non-profit organizations are eligible for a discount.


  • Easy and intuitive to use 
  • Great Salesforce integration 
  • Quick and easy to set up 
  • Great customer support & community 


  • Poor landing page & form builder 
  • Reports & analytics 
  • Steep jumps in pricing 
  1. Ontraport

ontraportThrough landing pages, forms, membership sites, UTM data, email, SMS, and referral programs, Ontraport helps you focus on lead sources that work and uncover growth opportunities. This solution, according to the CEO, was created with startups and entrepreneurs in mind.

Ontraport takes care when it comes to robust integration options, with lists of third-party programs ready for an add-on as well as a few API helpers (like Zapier) to expand their connectedness even further. According to our evaluation standards, this resulted in a perfect Integrations score.

Key Features of Ontraport

  • AB Testing
  • Auto-Responders
  • Business Card/Badge Scanning
  • Event Management
  • Event-Triggered Actions
  • Calendar/Reminder System
  • CAN-SPAM Compliance
  • Contact Management
  • Customer Surveys
  • Document Storage
  • Drip Campaigns
  • Dynamic Content
  • Email Marketing
  • Forecasting
  • Image Library

Third-party Integrations of Ontraport

Quickbooks, XERO, Acuity Scheduling, Calendly, Google Calendar, Schedule Once, Time Trade, JotForm, PopupAlly, ConvertPlus, Bloom Form, Wufoo Forms, Freshdesk, Zendesk, Leadpages, WP Courseware, Shopify, WooCommerce, Facebook, Heyo, Viral Sweep, GoToWebinar, Zoom, and more are just a few of the Ontraport integrations. They can also use API Helpers like Zapier, Apiant, and WebMerge to expand their possibilities.

How Much Does Ontraport Cost?

Ontraport offers a 14-day free trial after which it requires a monthly membership. Basic - $79 per month, Plus - $147 per month, and Pro - $297 per month are the paid options. $497 per month for Enterprise.


  • Ontraport has comprehensive CRM features.
  • Ontraport has a number of tools that can help you increase your e-commerce sales.
  • Ontraport provides excellent customer service.
  • Ontraport uses dedicated IP addresses for all of its emails.
  • A drag-and-drop editor is included on the main dashboard.
  • Ontraport has a good selection of well-designed email, form, and landing page templates.


  • For startups and small businesses on a budget, Ontraport can be extremely costly.
  • Although Ontraport has a lot of integrations, the number of apps it supports is somewhat limited.
  • The dashboard is well-organized and has a basic style, however it is not very user-friendly.
  1. ActiveCampaign

activecampaign-logoActiveCampaign is the best eCommerce CRM software with features like as awareness development, intent analysis, relationship nurturing via email segmentation and dynamic content, contact and lead scoring, attribution monitoring, and SMS, email, and live chat discussions.

In terms of paid tools, ActiveCampaign's low monthly price earned them high marks in the Value for Money category. This cost-effective plan has a limited number of contacts, which makes it appropriate for small businesses or teams.

Key Features of ActiveCampaign

  • AB Testing
  • Auto-Responders
  • Calendar/Reminder System
  • Customer Database
  • Customizable CTAs
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • CAN-SPAM Compliance
  • Contact Management
  • Content Management
  • Data Import/Export
  • Drip Campaigns
  • Dynamic Content
  • Email Marketing

Third-party Integrations of ActiveCampaign

PayPal, Shopify, Google Analytics, and WordPress are just a few of the integration options available in ActiveCampaign. It also works with many form and survey software, such as Typeform and SurveyMonkey. They also interface with Zapier, so you shouldn't have any trouble locating what you need.

How Much Does ActiveCampaign Cost?

ActiveCampaign starts at $9 per month for up to 500 contacts and offers a free demo.


  • Excellent email deliverability right away
  • Advanced users will appreciate the extensive feature set.
  • To increase your marketing performance over time, use machine learning.
  • The email builder is powerful and versatile, even if it isn't the sleekest.
  • To increase efficiencies in your business, the CRM is smoothly integrated with the automation.


  • Conversations (on-site chat) is an optional service that is not included in the basic subscription.
  • If you're new to email marketing automation, it can take some time to get your head around the complex capabilities.
  • At times, the app has been slow (at least that is what we see everyone say, not our own experience lately).
  1. SharpSpring

SharpspringOne of the best CRM for eCommerce business is SharpSpring. Its members get access to a variety of digital marketing services, including dynamic landing pages, social networking tools, CRM and sales automation, a dynamic form builder, reporting and analytics, and the ability to employ an Anonymous Visitor ID for unknown prospects.

SharpSpring is a well-designed piece of software with a simple, clean, and intuitive user interface. It's searchable indefinitely and has excellent data visualizations. As a result, they received great marks in the UX section of the evaluation criteria.

Key Features of SharpSpring

  • Marketing automation
  • Email marketing
  • Social media marketing
  • Web forms
  • Visitor IDs
  • CRM
  • Landing page builder
  • Blogging
  • Multi-device tracking
  • Analytics & reporting

Third-party Integrations of SharpSpring

Integrations include Veeqo, Plecto, Easy Projects, Tilkee, AdRoll, Hello Bar, Paperform, Bookeo, TradeGecko, PomoDone App, CloudCart, StoryChief, Ravetree, Bookmark, FullContact, SimpleTexting, Omniconvert, Accredible, Databox, WebMerge, Pipefy, WebinarNinja, and more.

How Much Does SharpSpring Cost?

SharpSpring starts at $550 per month for up to 1500 contacts and offers a free trial.


  • Solid CRM and automation features
  • Unlimited users on all plans
  • Cost-effective for larger teams


  • Non-marketers may find it difficult to understand.
  • Competitors' landing page and email builders
  • Bugs and slowdowns on occasion
  • For advanced demands, the features are insufficient.

To Sum Up

eCommerce CRM software is a tool that helps online businesses manage customer interactions and sales data to provide a personalized and seamless shopping experience while improving customer retention and sales growth. We've compiled a list of the top CRM software for eCommerce that has been rated as improving sales and marketing efficiency by users. For a better understanding of which is the best CRM for eCommerce business, use our comparison tool.

However, as experience has shown, the only way to determine whether CRM fulfills your needs is to put it to use. Free trials can help to learn how to use crm for eCommerce.

If the out-of-the-box solution does not meet your needs, don't give up. You can always construct a custom CRM integration that exactly matches your requirements.

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Noah Jay Hendricks

When not knee-deep in his vegetable garden, wrestling with weeds, Noah can be found daydreaming about engaged and happy customers who never have to worry about their CRM because it’s working for them, not against them.

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